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Test your website marketing acquaintance - site-promotion


Here are 5 questions to flex your mental muscle to. The answers and explanations are at the end - no cheating now!


There are no trick questions. You cannot ask the listeners but I appreciate you to 'Phone a Friend' (and accelerate this condition onto them!).

*Question 1:

"What happens if you give in your website to Google more than once?"

A. Nothing.

B. You are at risk of being penalised for manifold submissions

C. Your submission is bumped to the back of the queue

*Question 2:

"According to a appraise conducted by AC Nielsen in December 2004 what did associates state as their chief basis for doing their Christmas shopping online?"

A. Saves time

B. Beat prices

C. Capability to find a more custom-made gift

*Question 3:

"In Internet terms, what is a 'spider'?"

A. It's a virus that spreads using loopholes in a few web technologies

B. It's a software tool that examination engines use to retrieve in order from websites

C. It's a different word for a anyone that browses websites

*Question 4:

"What is the activity arithmetic mean click because of rate for banner advertisements? I. e. what percentage of all banner ads are essentially clicked on?"

A. 0. 39%

B. 1. 39%

C. 2. 39%

*Question 5:

"According to the hottest examine from the Mainframe Activity Manual what was the worldwide online populace in 2004? I. e. how many of the people, worldwide, accessed the Internet at some point in 2004?"

A. 934 million

B. 714 million

C. 579 million


Q. 1 - "What happens if you agree to your website to Google more than once?"

A. Nothing.

Google doesn't mind how many times you agree to your website. Nevertheless there are examination engines out there that will penalise you for submitting too often. This is what Google says about submitting to its site:

"You are free to agree to as often as you wish. However, given the character of our inclusion deal with your time is develop spent civilizing the at ease and links of your site. "

Q. 2 - "According to a appraise conducted by AC Nielsen in December 2004 what did colonize state as their core aim for doing their Christmas shopping online?"

A. Saves time

78% of the 1007 colonize surveyed gave 'Saves time' as their come back with when asked their reasons for shopping online. The analysis findings:

Reasons for Shopping Online:

Saves time 78%

Better prices 51%

More collection 43%

Easier shipping 40%

Ability to find a more made to order gift 28%

More in sequence existing about the crop 20%

What this tells us is that colonize no longer view the Internet as a low-cost option. So i don't know you need to take a look at your own website and focus more on creation the export course of action as quick and clear-cut as likely moderately than annoying to cut prices to appeal to buyers. .

Q. 3 - "In Internet terms, what is a 'spider'?"

B. It's a software tool that hunt engines use to retrieve in rank from websites

When your website is submitted to a exploration engine the hunt engine sends out a 'spider' to visit your site and retrieve all the in sequence from it. The spider then profits to the examination engine with all the in a row that is then added to the exploration engine's database.

The consequences you see when you use a explore engine are not live snapshots of websites. Instead, the outcome show the in sequence that the spider serene the last time it visited each website. This is why it is at times likely to see a link that looks fine in the explore engine domino effect and then click on it to find it no longer exists.

This is for the reason that the hunt engine spider has yet to return to this website and bring up to date the examination engine's records.

Q. 4 - "What is the activity arithmetic mean click by means of rate for banner advertisements? I. e. what percentage of all banner ads are in point of fact clicked on?"

A. 0. 39%

The hottest studies denote that only 0. 39% of banners shown are in fact clicked on. With able graphics and attractive offers this be an average of clickthrough rate can be enhanced ten-fold or more. But the point carcass that marketing by using banners alone no longer appears to be viable route unless, that is, the costs of using this fashion are exceptionally low.

Q. 5 - "According to the hottest examination from the Mainframe Commerce Manual what was the worldwide online populace in 2004? I. e. how many of the people, worldwide, accessed the Internet at some point in 2004?"

A. 934 million

It's predicted that this year the online residents will hit 1 billion! Not all of these ancestors will be your capability customers but no affair which way you look at - there has never been a beat time to have a well-marketed website!

**SCORES - How Many Did You Get Right?

0 - 2: Don't not remember - you learn more in this life from your mistakes than you do from something else!

3 - 4: Well done! You noticeably know your stuff or you're good at guessing!

5 out of 5: Outstanding! Top marks for you!

Michael Cheney is the Cause of The Website Marketing BibleTM: "High five Michael! Your bible is superb! The world needs to read it and learn from it. " - Jay Conrad Levinson, Creator of "Guerrilla Marketing" http://www. websitemarketingbible. com

[You have my authorization to use this condition in your newsletter, on your website or everywhere else for that be of importance as long as it cadaver unedited and includes the store box at the bottom. ]

Website Marketer's Enemy No. 1

It's about an inch diagonally by half an inch tall. It's quite inoffensive and yet this silent killer reaps havoc every agree with of every day on your hard work to build your online empire.

What is it?

The Cancel key!

There comes a time in your pains to marketplace your website that you realise that it's no longer adequate to tell your category and links to visit your website - you need to get some colonize who will pay you in cash instead than compliments. You need to start approaching other website owners and start construction an online association of contacts.

This is a crucial step to achieving online success. I once read a quote that useful at the time to conformist 'bricks and mortar' businesses but it just as applicable if not more so for online businesses:

"You will not be flourishing by being a cave dweller. "

Kind of evident but there are so many big business owners that are cave dwellers. Meeting in their offices staring at the phone day after day wondering why no new prospects ever phone them up. You have to stand up, open the door and get out into the world and shout from the rooftops about your business. If you're online you need to do the same for your website.

One of the best ways to do this is to confirm equal links with other germane websites. But this is where Communal Enemy No. 1 comes in - if you don't know how to bypass it all your hard work to associate the website owners and create links with them will be in vain.

Those nasty spam monsters that roam the web harvesting email addresses from all web pages and then bombarding them with associate amplification hormones and get rich quick schemes have made it hard for you.

If you choose to try and email a website owner using the email concentrate on they make openly existing on their website you're before now fighting an rising battle. That email attend to is possible to be going all the way through some form of spam filtering and if your email area under discussion to this anyone has even a whiff of canned ham about it you'll be in that Trash Can faster than you can say "$1million Ebay secrets".

So, what's the answer?

Well, for starters - don't be tempted to use software to do your links work for you. Citizens like people. Not robots. Do your own dirty work. Also - try and find the name of the website owner and use that in your email to them.

One of the best ways to overcome the dreaded Obliterate Key when you are contacting website owners although is to use their online acquaintance form. When they accept an email via the form they have on their website they know that a real, living, concrete human being has packed it in and not some spam monster - hence - they're more apt to read it.

Good luck!

Michael Cheney is Cause of The Website Marketing BibleTM. Take the Free 7-Part Choice "Internet Marketing Made Easy" and get your free sampler of 'The Bible' here: http://www. websitemarketingbible. com/marketing/


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