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How to make your website sticky! - site-promotion


Five Nifty Ways to Make Your Site Sticky!

'Stickiness' is one of the most overlooked aspects of site promotion. Webmasters, jump thru hoops to optimize their sites for the examination engines, work like mad to find the right keywords, and bend in half over backwards to build links.

The mere allusion of PR Rankings can have them frothing at the mouth!

Yet, many webmasters discount the one cause that can deeply improve 'all of the above'.

That feature is 'stickiness'!

Does your site stick to your visitors. Do you make a good impression. Will they consider your site. And most of all, will they come back?

How sticky is your site? Will your visitors spend 30 seconds (if you're lucky) on your site and then abruptly surf on. Never to be seen again!

If that's your scenario -- you're lost a key aspect in your site's construction. The one cause that can especially determine the coverage of your site's success.

That cause is 'stickiness' -- how actual you are at getting your visitors not only to bring to mind your site, but actually in receipt of those visitors advent back for more.

Here's how you can critically better the 'stickiness' of your site. Most of these steps are easy to execute - and only takes a few log of your time.

1. Add to MyYahoo Button. Place this badge on all your key pages. There are over 30 million associates using the 'MyYahoo' sites and growing. Visitors can add your RSS feed url to their 'MyYahoo' sites and your site's contented will immediately be reorganized when they open their Yahoo page.

Don't have a RSS Feed for your site - you can get a free one from sites like eBlogger. Just make a blog about your site's updates or bring out your ezine in a blog. Then place this feed and blog on your site.

2. RSS Badge or Logo. This is the carroty 'xml' or 'rss' button that you see on sites that are ahead of the game. Visitors can grab the rss feed and place it in their feed readers or aggregators.

Your site's comfortable will be immediately transmitted to these visitors and they can read them and visit your site for more information. You can input 'full contents' into these feeds or just place a headline and a teaser. Thus, cartoon visitors back to your site.

3. Bookmark. Simple, but many citizens disregard to prompt visitors to bookmark their site. Make it easy to bookmark your site. Have a bookmark badge on all the pages of your site. Just get a lettering and place a bookmark badge on your site. Just do it!

You can get a free handwriting from Michael Bloch:


4. Build an Opt-in List. One of the most critical ways to make your site sticky. You MUST have your own ezine or opt-in list. Place a sign-up form on all your web pages.

Capture your visitor's commerce information. Make them your subscribers. Make them an offer their can't refuse! A free ecourse to establish physically to your visitors. A free ebook/software/contest - anything it takes to get your visitor's email for added follow-up.

Then send out monthly/weekly/daily emails to your list offering accommodating information. Bring your subscribers back to your site for any updates, promotions, information, etc. that you offer on or thru your site.

5. Content. Don't fail to remember the noticeable factor. You must have great, helpful, entertaining, useful. . . CONTENT! Devoid of great at ease -- the analyze associates are on your site in the first place -- all the above 'stickiness' factors are useless!

Content is the argue we go back to a site. If you don't have good comfort on your site -- all the tricks in the world won't help you get your visitors back to your site. Make sure your visitors have a good basis to come back to your site -- give great at ease and information.

Then execute all the nifty ways mentioned above and you will be on your way to building your site sticky.

Keep them appearance back for more and you will reap the rewards.

Titus Hoskins

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